It measures how easily your website can be read, understood, and cited by AI platforms. It audits both technical and content aspects using 38+ factors.
Domain Audit scans your entire website with 38+ factors. Deep Audit provides a more detailed analysis (available on Pro and Business plans). Head-to-Head Audit compares your site side by side with a competitor's site (available on Pro and Business plans).
Factors are grouped into 4 categories: AI Visibility (visibility across AI platforms), AI Readiness (technical preparedness), E-E-A-T (experience, expertise, authoritativeness, trustworthiness), and Structured Data. Each factor receives a 0-100 score and explains what you need to do.
AI automatically generates a SWOT analysis based on your audit results. Your strengths, weaknesses, opportunities, and threats are listed so you can quickly see what to fix first.
Yes, you can start a new audit anytime. However, each audit counts against your monthly quota. Starter includes 10, Pro includes 30, and Business includes 100 site audits per month.
The audit report is generated in your panel's language. 15 languages are supported. If you change your language preference in panel settings, the next audit will be in that language.
Yes, PageSpeed analysis is part of the audit. Page speed affects both user experience and how successfully AI platforms can crawl your site. Slow pages receive lower scores.
Each factor in the audit report includes a "what you should do" explanation. Start with the lowest-scoring factors. You might see action items like fixing your robots.txt, adding schema markup, or restructuring your content.
Deep Audit analyzes more subpages and provides a more detailed factor breakdown. Use it for large websites or when you're planning serious optimization. It's included in Pro and Business plans.
It compares your site with a competitor's site factor by factor. The same 38+ factors are scored for both sites, clearly showing where you lead and where you fall behind. Available on Pro and Business plans.
You can invite team members to your workspace so they can view results directly in the panel. For sharing with external stakeholders, you can copy the relevant data from the screen.
The audit report scores each factor and provides a "what you should do" explanation next to low-scoring items. As a rule of thumb, starting with technical factors in the AI Readiness category (robots.txt, schema markup, page speed) delivers the fastest improvements.
Each audit is saved as a separate record. You can run the same URL on different dates to track how scores change over time.
Domain Audit runs on your main domain. Deep Audit analyzes more subpages and provides a detailed factor breakdown. You can also run an audit on a specific URL you enter.
Yes. Factors carry different weights based on their impact on AI visibility. When calculating the overall score, each factor's contribution is not equal — signals that AI considers more important carry a higher weight.
No. The audit report tells you what to fix, but you need to make the changes on your own website manually. GEO Tools (robots.txt, llms.txt, schema markup, meta tag) can help you auto-generate certain files, but uploading them to your site is up to you.
Yes. With Head-to-Head Audit, you can compare your site against a competitor's side by side. This feature is available on Pro and Business plans.
Domain Audit runs on your main domain. If you want to audit subdomains, you can use URL Audit by entering the specific subdomain address.
Can't find what you're looking for?
Reach out to our support team with your questions and we'll get back to you shortly.